Microsoft announced the launch of “Yalla Apps“, a regional Windows Phone 7 developer portal that Microsoft hopes will serve as an accelerator for the creation, availability and submission of local Windows Phone 7 applications from the developer community across the Middle East and Africa region (MEA), in addition to enabling them to be part of the growing global Windows Phone 7 developer community.
Through Yalla Apps, local developers can submit, participate and distribute their applications through the global marketplace for Windows Phone 7 and move towards monetizing their applications and creating new revenue opportunities.
Yalla Apps will also offer developers the opportunity to download Windows Phone 7 application templates, sample code and components to get a quick start in their application development. Moreover, developers can also upload their own code and share it with the community either on a free or paid basis.