Etisalat – StartUpArabia

Cobone Now Powering Etisalat’s More Rewards Daily Deals Site

September 13, 2011September 13, 2011 MMM 18 Comments

In a move to introduce exciting new offers to its customers, Etisalat’s ‘More’ loyalty rewards program has teamed up with Cobone to provide them with daily deals and more ways to gain more value.

This is being introduced as a new feature on Etisalat’s ‘More’ Rewards website, giving ‘More’ loyalty program members the opportunity to make significant savings as well as gain ‘More’ reward points when visiting the site for “special deals”. The deals on the exclusive site are powered by Cobone’s deal-of-the-day platform.

This is an interesting move for Cobone, who it seems have worked on some redevelopment and redesign to be able to support such integration, to expand their reach beyond their site and onto partner sites and platforms such as the Etisalat one.

Online Content Bottlenecks in Arabia are loosening up

July 25, 2010July 25, 2010 dotone

Online Content Bottlenecks are loosening up

Looks like all are meeting at the content crossroads. Telecoms/ISPs providing higher bandwidth & speed, Media/Entertainment companies bringing the content online, and we users getting ready to use all that. I skipped Advertisers, let’s give’em a break.

The amount of direct online content piracy on Arabic websites could really shock you out if you weren’t the type that listens to Arabic music. You can download, stream, and do whatever you want with full albums of the latest titles for free, not on some obfuscated or hidden websites, torrent, or file-hosting, no, on proud flashing home pages. With all that around for years(showing the amount of interest) the only conclusion often heard was “Arabs like to get Music for Free when it’s digital” such a passive thing to say.

Etisalat Launches Own New Instant Messaging Service

June 2, 2009June 2, 2009 MMM

Etisalat, the UAE telecoms operator, announced the launch of its own IM (Instant Messaging) service for its mobile phone and internet customers.

Etisalat Messenger is similar in concept to other chatting applications like Yahoo! Messenger, MSN and Google Talk, allowing subscribers to send messages in both Arabic and English between mobile phones and computers.

With this move, Etisalat aims to target the young generation in the UAE with whom instant messaging is one of the more popular forms of communication.

Conversations in Etisalat’s messenger can also include multimedia; for example pictures, video and sound clips. Messages sent while recipients are offline are delivered to them as SMS or MMS messages.

Etisalat Messenger comes in two packages; one with unlimited usage at a fixed monthly rate and another which enables users to send and receive unlimited messages for a fixed session period of 15 minutes at a per session cost.

For more details about Etisalat Messenger, pricing and activation; check the product page on the official site: Etisalat Messenger.

[Via: ITP]

More Innovative Partnerships On The Way For Etisalat’s Internet TV Solution

September 19, 2008September 19, 2008 MMM 1 Comment

Etisalat revealed to ITP.net that more innovative partnerships are in the pipeline for their recently launched internet television solution, which gives broadcasters and content owners the ability to upload content onto Etisalat’s network.

Etisalat’s IPTV solution was officially launched on September 10th through a partnership with MBC to enable online viewing of the top nine programmes being aired by MBC during the month of Ramadan.

“This service is relatively new to the region. Our alliance with MBC is also a test of the popularity this service might gain in the future,” said Khalifa Al Shamsi, vice president of marketing, consumer & SMB at Etisalat.

“Already, we have a lot of such exciting and innovative partnerships in the pipeline, which we will disclose in the coming months,” he added.

Etisalat believes that the reach of this technology is not just limited to the UAE, as it presents an opportunity to cater to a global audience. However, content providers can easily add restrictions on exactly who can access the content.

“While the platform has the ability to geographically block users that come from certain parts of the world, imposing any such restrictions is left to the discretion of producers and owners of the content since they are the ones who control what content should be shown and who should be able to access it,” said Al Shamsi.

# Source: ITP.net

Etisalat Ties Up With MBC To Launch Internet TV From The UAE

September 15, 2008September 15, 2008 MMM 1 Comment

Etisalat just announced the launch of ‘Internet TV’ in association with MBC Group, to provide television content over the Internet. The company tied up with MBC to enable online viewing of the top nine programmes being aired by MBC during the month of Ramadan through the satellite and mobile TV. MBC began using the Etisalat ‘Internet TV’ beginning Wednesday 10 September 2008 on their mbc.net portal.

A first such initiative in the region, the Internet TV will change the way broadcasters showcase content and customers view content. Internet TV will enable hundreds of millions of MBC viewers around the world to view their favorite programmes online, in case they missed them when they were aired or simply want to watch them again. The customers can select the videos from the website and watch the programme online, at no charge.

Commenting on the launch, Essa Al Haddad, Chief Marketing Officer, Etisalat said: “Etisalat has always endeavored to leverage technology and convergence to provide a unique experience and unlimited reach to its customers. We believe that Internet TV will not only create a paradigm shift in the way broadcasters showcase content and customers view content, it will also create a new customer segments of the future: the online customer, the mobile customer and the interactive customer. I do foresee new business avenues opening up for broadcasters and content providers to create unique content catering to these diverse customer segments and providing them the best of what they require.”