ShooFeeTV, a free online Arabic television guide, has officially been launched as a useful resource for TV fans, allowing them access to the program grids for the 120 most popular channels, carried by NileSat and ArabSat.
ShooFeeTV has been under development for some time now, recently going public with a beta while they ironed out the final details before this release. But they’ve already been syndicating content to Maktoob’s TV Guide section well before the launch.
The site holds a wealth of information revolving around Arab TV channels, their programming, details about the different shows, movies and actors (both Arab and foreign); and this information is provided in a number of different ways, to make it as easy as possible for the user to find what they’re looking for quickly.
Short news features about popular programs and actors are provided by the ShooFeeTV team too.
Photos and videos from the world of television are also made available that users can view and share with their friends. ShooFeeTV users can add comments, vote in weekly entertainment polls and participate in discussion forums and television-related blogs available on the site.
From the beginning, the site recognizes which country a user is located in, and automatically sets the programming grid to their local time, eliminating any painful time conversions.
To further personalize their use of the website, users can log on on and create their own listings grid featuring their favorite channels, using the ‘My ShooFeeTV’ feature.
The website features selected programs highlighted by the site’s independent editorial team, as well as the most popular programs, as ranked by users of the service.
ShooFeeTV also provides a podcast, which in three minutes each time takes viewers one week ahead, highlighting upcoming movies, sports events and television shows. The podcast will also be available on iTunes.
ShooFeeTV doesn’t stop at the online side of things; taking things a step further to distribute their content through a number of other channels. For example, they plan to distribute a special version of the podcast to radio stations who wish to provide TV programming to their listeners; mobile services giving users access to TV listings on their mobile phones should be coming soon; deals are being pursued to syndicate their content to other portals, newspapers and magazines; and a satellite TV channel featuring Arab TV listings is part of the plan.
ShooFeeTV was launched from Jordan; it was founded by entrepreneur Amjad Tadros.
Accelerator Technology Holdings (ATH), through their IV Holdings arm, announced their investment in the startup earlier this year.